Ready-Made-Dream Exhibition Post

The Ready-Made-Dream Exhibition was created by the artist Sue Johnson and is currently housed in the University of Mary Washington’s Ridderhof Martin Gallery. The exhibit itself depicts American consumerism during the 1950’s and 60’s. During this time period, a modern looking home aesthetic was attractive, and many strove to achieve this “dream” home. When first walking into the exhibit, one factor dominates the eye. That factor is the enormous vinyl wall decals that reach from the floor to the ceiling. The vinyls are stuck onto the walls corner to corner, along with a few vinyls on the floor. The wall vinyls show household furnishings such as bookcases filled with books and decorative objects, a modern sitting room filled with furniture, a kitchen overflowing with pots, pans, and food items. In contrast, the floor vinyls are meant to look dimensional, almost if they could be touched. The floor vinyls depicted scenes of toys such as Lincoln log buildings set on a small rug. Although the walls appeared to be very crowded with the decorations and furnishings of a home, the actual rooms themselves were bare and empty, providing a large open space to walk around. This was very interesting because of how these two factors greatly contrasted. When the general idea of a “home” is thought of, many people picture it with decorations, furniture, and other personal items, that’s what makes it a home in the first place. Seeing the contrasting effect of the room the vinyls were hung in as completely bare and empty give the opposite idea of a home. The first room of the exhibit actually had some mixed aspects in it. The room had actual tangible and physical old rotary and corded phones. Going into the history behind the exhibit, it was meant to take place in America during the 1950’s and 60’s. This could be seen throughout all the art as this “home” would have belonged to the typical, white, nuclear family that lived in suburbia. The materials and objects in the “dream” houses were mass produced during American consumerism, so it is easy to imagine a neighborhood of houses looking exactly the same during the 1950’s and 60’s. The “dream” houses allowed many people to believe they were carrying out the American Dream, while buying products that, because they were mass produced, allowed them to be sold at cheap prices, meaning everyone was purchasing the same things.

Leave a comment